Three key findings from the 2025 data reveal the structural differences that most clearly separate top-performing builders from the rest of the industry.

ACCORDING TO THE SORCI 2026 REPORT

Systemization Separates High Performers from Their Competitors

Documented processes create measurable performance advantages across every business function. Companies that have all five core sales systems documented and active (defined in the Sales section) report median markups of 32%, compared to 20% for builders with no systems. Team systems deliver similar advantages. Only 6.4% of builders have implemented all seven core Human Resources (HR) and communication systems (outlined in the Team section).

These builders reported gross markups of 33%, compared to 24.1% for companies with minimal implementation. Marketing execution also remained weak, despite system availability. Nearly one third of builders did not post anything to Facebook, while 58.9% did not contact their databases via email at all, despite widespread customer relationship management (CRM) adoption. Operational systemization creates the foundation for scale.

Non-systemized builders hit a revenue ceiling at $2.3 million, while systemized builders reached a median of $3.9 million in annual revenue. Highly systemized builders also worked the same 50-hour week as the industry average, with total owner returns reaching $490,220 compared to $235,000 for their non-systemized peers.